Swindon Town manager Ian Holloway has no interest in leaving the County Ground despite being linked with vacancies at both Luton Town and Blackpool this week.
The 62-year-old, who has guided Swindon to an impressive start to the new League 2 season, has reportedly been discussed for two high-profile League 1 jobs, but sources close to the club insist he remains entirely focused on his long-term work in Wiltshire.
Firmly Focused on Swindon
After leading Swindon’s resurgence last term and building momentum this season, Holloway’s name inevitably appeared when bookmakers released early odds for both managerial roles. He was listed third favourite for the Blackpool job, behind former players Ian Evatt and Richie Wellens, and was also among the leading contenders for the vacancy at Luton Town following Matt Bloomfield’s departure.
However, The Advertiser reports that Holloway has “no real interest” in pursuing either position and remains dedicated to his role at Swindon, describing it as a “long-term project” that he is determined to complete.
Settled in Wiltshire and deeply connected to the community, Holloway is understood to be relishing his current work and has no desire to relocate. Those close to him say he is more motivated than ever to see his vision for the club through.
“Luckiest Man in the World”
Speaking at the end of last season, Holloway expressed his pride in leading Swindon and his belief that the club is heading in the right direction.
“That is my job, and I am proud to have that job, and I will be making the decisions that I think are right for the football club,” he said. “I hope that we have a good season next year. I am very optimistic about it. I am not complacent, I don’t think we deserve anything, but we just have to go out and do it.
“There are so many wonderful things for us to deal with, and I feel like the luckiest man in the world at the moment. I can’t tell you how upbeat I am about the future of this football club, and I am going to be at the helm, and I will have the chance to look at how we do things and suggest how we can do better.”
Holloway’s 50 per cent win rate since taking charge places him among the most successful permanent managers in Swindon’s modern history, behind only Paolo Di Canio, Dennis Wise, and Martin Ling.
Strong Relationship with Ownership
A key factor in Holloway’s happiness at the club is his positive relationship with owner Clem Morfuni. Earlier this season, he credited Morfuni’s support as a vital reason behind Swindon’s progress both on and off the pitch.
That backing, coupled with a shared vision for growth, has strengthened Holloway’s resolve to stay and deliver sustained success. His emphasis on stability, development, and local identity has resonated strongly with supporters who have rallied behind the team’s upward trajectory.
Writer’s View
Speculation around Holloway’s future was inevitable given his start to the season and strong reputation, but his commitment to Swindon feels both genuine and strategic. The former Crystal Palace and Blackpool manager has found balance, support, and purpose in Wiltshire: a combination often missing in his previous roles.
While tempting offers from higher divisions will always follow success, Holloway appears determined to finish what he has started at the County Ground. For Swindon fans, that’s the best possible news in a season that already feels full of promise.
